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COVID-19 Info Sharing App Live

PlanScape Impact(s): Best Practice ; Pandemic ; Technology Enablement
Public ICI Report on COVID-19 Info Sharing App led by Rochester Rising, Collider, Brandhoot
Last modified: March 24, 2020







A web-based app called “Roch Strong” is now live to help “our community businesses and nonprofits...overcome COVID-19 and stay strong.

Link to  more app info



A web-based app called “Roch Strong” is now live to help “our community businesses and nonprofits...overcome COVID-19 and stay strong.” 

The app was rapidly developed in about forty-eight hours by volunteers from Rochester-based BrandHoot and Collider to fill a pressing need in the community. While most apps normally take months to create, “Roch Strong” was designed to be rapidly rolled out into the Rochester community to help our entrepreneurs, business owners, and nonprofits now.

The app also has additional data input from the Rochester Downtown Alliance, Rochester Area Chamber of Commerce, and Rochester Area Economic Development

 Scan above to launch webapp










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Site Information
  • For the commercial sector, we tend to register startup activities (new companies and new commercial projects) that bring diversification and high-impact opportunities to the area.
  • For the non-profit sector, we wish to shine light on all the organizations and services that otherwise labor under relative obscurity.
  • Our hope is that will encourage cross-sector collaborations and creative solutions.

While there are a number of registries in the community,'s  distinct value is to pilot a database with a data structure and categorizations that answer the questions such as: What organizations or projects/programs in our community that have purported relevance with some of the over-arching focuses put forward by initiatives such as DMC, J2G and Health Improvements?

This database could be used as one of the ways to explore the capacities of the community. If you are someone on an exploratory journey to learn about the greater Rochester community. could be an interesting first step.

The following defines the various project phases:
  1. Available - a product, program or service is in production
  2. Develop - program or application is being developed
  3. Plan - idea is solid, stakeholders are identified, and there is strong commitment to go forward from all parties.
  4. Concept Phase - idea scoped out with enough details to give an early sizing and/or to build a proof of concept
  5. Pre-concept Phase - an early idea or a requirement.
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